Guess Dare by Guess Cologne. Dare is an aromatic, sensual and adventurous cologne launched by Guess in 2016.
Spicy, woody and terpenic in character, this evocative fragrance was composed by French perfumer Jacques Huclier. It opens with top notes of bright, resinous juniper berries and crisp bergamot counterbalanced by fresh and spicy white pepper. These floral notes naturally infuse with a heart of earthy cashmere wood, narcotic jasmine and heady geranium. A bold base of dry cedar, pungent
patchouli and musk expertly intertwines to produce an alluring blend. This masculine cologne is housed in an embellished, steel toned glass bottle with a textured cap and engraved utilitarian front plate.
Renowned brand Guess was founded in 1981 by Moroccan born brothers Maurice, Georges, Paul and Armand Marciano. Famed for its jean lines, this company launched its first women’s perfume in conjunction with Revlon in the late 1980s. Production continued in partnership with Parlux from 2003–2009, and moved on with Coty thereafter. Established in 2014, the original Dare perfume line began with successful feminine perfumes that evolved into men’s colognes in 2016.
After leaving France in 1981 to avoid a tax bill (which they settled in 1986) from their previous retail store business, the brothers Marciano settled in Los Angeles to try their luck. Among the items sold at their Beverly Hills store were jeans designed by the Marcianos. Branded GUESS, these jeans were different from what was currently available on the market but as the designer denim craze had faded, their popularity was uncertain.
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