Guess (New) by Guess Cologne. Launched in 2006, Guess (New) is a fresh, aromatic blend that is perfect for daily wear.
Wormwood, a green, slightly bitter note, creates a bold opening. A unique combination of spicy, refreshing notes of nutmeg, lavender and ginger give the blend its intriguing scent. Base notes of fir, Peru balsam, sandalwood and amber create depth to the blend and complement the cologne’s spicier notes. Due to the fragrance’s fresh, earthy notes, this cologne is an excellent
choice for daytime wear and is certain to become a classic in your collection.
Guess was created in the United States during the 1970s by three brothers who were inspired by California fashion trends of the time. Shortly after the company launched, it became well-known for introducing its line of designer jeans. The brand first worked with Revlon to produce its first fragrance, but today the company works with Coty, a famous perfume house.
After leaving France in 1981 to avoid a tax bill (which they settled in 1986) from their previous retail store business, the brothers Marciano settled in Los Angeles to try their luck. Among the items sold at their Beverly Hills store were jeans designed by the Marcianos. Branded GUESS, these jeans were different from what was currently available on the market but as the designer denim craze had faded, their popularity was uncertain.
Read more about Guess