In the last couple of years the fragrances world has shifted and there has been more and more celebrity perfumes and celebrity colognes from your favorite music, television and movies stars. Now perfume houses are starting to associate their name with a celebrity signature scent which creates better marketing and exposure and thus more sales to the fragrance lines and now celebrity fragrances are more popular than ever. The recent launches by Katy Perry, Fergie, Rihanna and Kim Kardashian all support the claim that celebrity women’s perfumes are here to stay.
The first real celebrity perfume was from Cher in 1987 but in recent years celebrity perfumes have exploded on the market place with many stars lending their name to a signature celebrity scent. Such stars have put out their fragrance line like Kim Kardashian perfumes , Jennifer Aniston perfume, Jennifer Lopez perfume series from TV and movie industry to hip hop and musical acts like Beyonce perfume , Rihanna and her Reb’l Fleur , to the Britney Spears’ popular perfume line. The lines of celebrity and marketing have converged as Sarah Jessica Parker has her celebrity fragrance which has also tied into the Sex and City TV show popularity. Hit or miss the celebrity fragrances are here to stay and Perfume.com has the best selling celebrity scents and the best discount celebrity perfumes and cologne for sale at our online perfume store.
