Urban Ice by Shelli Segal Perfume. Part of Shelli Segal's Laundry collection, Urban Ice is a fresh, invigorating fragrance for women.
Suitable for wearing by itself or layering it with another perfume from the same collection, this refreshing aroma is reminiscent of summer days. It opens with the crisp scents of ocean and rain water. Zesty citrus notes of lemon and lime add a fruity undertone to brighten the fragrance. The heart of the perfume is made up of cyclamen, bellflower and freesia,
creating a deep, fragrant floral accord. The aroma closes with soft notes of musk and white amber to ground it with an earthy base. Launched in 2011, this perfume is ideal for everyday wear.
Shelli Segal launched her fragrance company in 2011 with the introduction of the line Laundry. This collection is comprised of three individual scents that can be worn separately or layered together for a deeper fragrance. Clement Gavarry designed all three aromas.