Roots Spirit by Coty Perfume. Roots Spirit is a women’s perfume with fragrance notes of woody notes, lemongrass, angelica, and floral notes.
The bottle is white with the fragrance name in red print and a red spray cap. The box is red and white, complementing the bottle. The fragrance is ideal for spring and summer daytime wear.
Coty was established by Francois Coty in 1904 in Paris, France. The first fragrance, La Rose Jaqueminot, was launched in the same year, putting a quality fragrance in
an attractive Baccarat bottle. The brand was one of the first to market perfume to the middle and working classes, moving away from the longstanding belief that fragrances were only luxury products for the wealthy. After Coty was sold to Pfizer in 1963, the brand became synonymous with drugstores and mass retailers until 1992, when Joh. A. Benckiser GmbH acquired the company and moved the brand back to the top tier of the industry.
Century old perfume manufacturer Coty came into existence when François Coty introduced La Rose Jacqueminot to the world in 1904. Not that it was not a notable fragrance, but what stands out more about La Rose Jacqueminot is the marketing genius behind the perfume. Coty was the first to understand the importance of packaging and more specifically, the need for a beautiful vessel in which to deliver his product. He produced commissioned...
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