Bum Power by Bum Equipment Cologne. Sensible and fun, Bum Power is comprised of approachable notes that can transition from the office to the dance
floor. Cedar, sandalwood and nutmeg bring a woody, masculine element to the fragrance. A splash of grapefruit keeps things refreshing and light and pairs perfectly with lemongrass, which adds to the citrusy undertones. Pink pepper makes a bold appearance, lending a daring bit of spice and intrigue. The simple, blue packaging includes a sporty cord
bracelet that boasts the cologne’s namesake.
Bum Equipment began modestly in a garage in 1986 Seattle. In just a year, the sportswear company expanded to multiple retail locations and quickly began appearing in well-known department stores. Unexpected financial difficulties brought bankruptcy roughly a decade after the organization’s inception, but a comeback was on the horizon. After restructuring, the brand launched out into international markets and now enjoys endorsements from celebrities such as Rihanna who have helped the name to stay on trend.