Many reality stars have their own scents of choice, but we thought it would be fun to choose a signature scent for some of our favorites based on their personalities. Whether you identify with the business savvy of Kim Kardashian, the working-mom type reflected in Lauren Conrad, or the party girl mogul embodied by Paris Hilton, we’ve got just the fragrance for you. 

What Perfumes Do Reality Stars Wear?

Reality stars wear a mixed bag of fragrances, from Cashmere Mist to Dolce Shine to Rose Goldea by Bvlgari. You’re likely to find Paris Hilton, Kim K, Kylie Jenner, or Lauren Conrad wearing bold, high-end perfumes like Versace’s Bright Crystal, For Her by Kenneth Cole, or of course Kim K by Kim K.

Anyone in the public eye must be image conscious, and that includes how they smell. Few things could be as embarrassing as word leaking that one doesn’t smell “good!” So, reality stars often make a major effort to find scents that reflect their personality. 

1. Kim Kardashian 

Cashmere Mist Perfume By DONNA KARAN

Kim K is a type-A woman. She’s all business and is hyper focused on the bottom line. That said, she’s also very image conscious, so a fragrance for Kim Kardashian must look as good as it smells.

With that in mind we love Cashmere Mist by Donna Karan for the head-turning mogul. The sensuous curves of the bottle reflect the sexy, but polished scent as well as Kardashian’s personality. Cashmere Mist is the perfect embodiment of powerful femininity.

Recommended related fragrances: Kim Kardashian by Kim Kardashian, Omnia Crystalline by Bvlgari, Alyssa Ashley White Musk by Alyssa Ashley

2. Kourtney Kardashian 

Dolce Shine Perfume By DOLCE & GABBANA

After a whirlwind romance, Kourtney Kardashian was married in Italy in an over-the-top ceremony where everyone seemed to be wearing Dolce & Gabbana. It would only be fitting then that we pick Dolce Shine by Dolce & Gabbana as the oldest sibling in the Kardashian clan’s signature perfume.

We love Dolce Shine because it’s fresh and bright with fun vacation vibes while also being sophisticated. In short it offers the class of Milan and the carefree feel of Capri. 

Recommended related fragrances: Paco Rabanne Phantom Cologne by Paco Rabanne, Hugo Energise Cologne by Hugo Boss, Burberry Brit Rhythm Cologne by Burberry

3. Kylie Jenner

Rose Goldea Perfume By BVLGARI

Kylie Jenner seems quite reserved — or as reserved as you can be as part of the Kardashian-Jenner family. A delicate floral like Rose Goldea by Bvlgari is perfect for the youngest Jenner, especially since she’s said fragrances tend to give her headaches. Plus it doesn’t hurt that the bottle is jewelry inspired. We know how much Jenner loves bling. 

Recommended related fragrances: L’air Du Temps by Nina Ricci Perfume, Beautiful by Estee Lauder, Escape by Calvin Klein

4. Lauren Conrad

Bright Crystal Perfume By VERSACE

Lauren Conrad is the embodiment of all that is frilly, girly, and fun, but Lauren Conrad is also an entrepreneur and a mom so she needs a versatile signature fragrance. With that in mind we love Bright Crystal by Versace for her because this scent is very easy to reach for over and over again.

You can wear Bright Crystal year-round in just about any situation too, because it’s so effortless to pull off. Plus, it has great longevity, so you won’t need to spray it over and over again throughout the day. We’re sure Conrad would love the feminine, crystal-inspired pink bottle, too. 

Recommended related fragrances: L’air Du Temps Perfume by Nina Ricci, First Perfume by Van Cleef & Arpels, Angel Perfume by Thierry Mugler

5. Paris Hilton

Kenneth Cole For Her Perfume By KENNETH COLE

Paris Hilton is a night owl, but she’s also an early riser. So, she needs a scent that can take her from day to night (and night to day given that she’s a DJ at some of the world’s most well known all-night parties).

This might be an unexpected choice, but we’re confident that Hilton would love Kenneth Cole For Her by Kenneth Cole. The scent is both invigorating and dynamic. It screams “power player” with its luxuriously well blended mix of powdery, floral, musky, and fresh notes.

Recommended related fragrances: Exclamation Perfume by Coty, Glow Perfume by Jennifer Lopez, White Shoulders Perfume by Evyan


We hope this list has inspired you to find a signature scent that brings out your own personality and preferences, while matching your favorite reality stars. You can shop these scents and many more easily and affordably at

For more guides to the best perfumes from renowned brands, read on: