Started in 1920 at the age of 21, Eddie Bauer’s Tennis Shop was located in the back of a local hunting and fishing store and specialized in the building and repairing of tennis rackets
. Open only during tennis season, Bauer spent the rest of the year pursuing outdoor activities. Changing the business model (and name) to allow for a four season store, Bauer expanded his line of merchandise to include hand made golf clubs, fishing equipment and his patented shuttlecock for badminton.
sportsman, Bauer was more than aware as to the type of equipment required for a successful outdoor adventure and took out more than 20 patents on outdoor clothing and equipment between 1934 and 1937. Bauer’s quality outdoor equipment was popularized by American troops during and after World War II and his mail order catalog after the war made his wares widely available. In the 1970s the brand started to shift its focus onto casual appeal to broaden its range of customers. Their women’s clothing line was expanded as were accessories to include eyewear, housewares and fragrances.
In conjunction with Quintessence, Eddie Bauer introduced their first men’s fragrance, Adventurer, in 1993 with Adventurer II being introduced in 2008. The perfect scent for the man who fancies himself an outdoor adventurer but still has an everyday role in society, Adventurer II is the ideal scent to bridge the gap. A green fragrance with hints of smoke and citrus this is a very masculine cologne that is definitely worthy of the Eddie Bauer name.