2009 is gonna be a big year for Britney Spears. People.com reports today that the singer is gearing up for her first big tour since 2004 and Elizabeth Arden is releasing Spears’ fragrance, Hidden Fantasy, this January. (Hidden Fantasy is the newest addition to the Britney Spears fragrance collection. Past hits include Curious, Fantasy, and Believe.)
The ad campaign (above) was officially unveiled today, and here’s what the press release makes of it:
“HIDDEN fantasy BRITNEY SPEARS(TM) is a seductive scent that is all about expressing the many mysterious sides of a woman. In the ad, Britney appears through the trees of an alluring forest, and asks, ‘What do you have to hide?’ daring you to share your hidden fantasy. The cherry red HIDDEN fantasy BRITNEY SPEARS(TM) bottle is decorated with luminous pink crystals, symbolizing love, femininity and warmth.”
But what does it smell like? Taking hints from the red-themed ad and bottle, there’s some speculation that there will be predominant notes of cherry or strawberry.
Via PRNewsWire.com


