Benetton

The Italian luxury fashion brand, Benetton, established by the Benetton siblings in 1965, found their start when oldest brother Luciano recognized a growing interest in colorful clothing . He purchased a knitting machine and proceeded to make a series of sweaters which he sold off the back of his bicycle. Seeing a future in his wears he invited his sister and younger brothers to form the Benetton Group. Their first store opened in 1966 but within three years, Benetton had expanded to a location ... Read More

Benetton